After months of fundraising to benefit the Andrew McDonough B+ Foundation, the Northwestern University students capped it of with a 30-hour dance marathon and raised $1,107,670 in total.
$717,770.29 of the money was donated primarily to the B+ Foundation, which offers financial assistance to families of kids battling cancer, and helps fund research into strains of the disease that specifically affect children.
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Midsize businesses are tapping into the social business market because large companies do not need the help of start-ups to create a “social technology stack.” But a social business stack cannot generate revenue by itself.