Elaine Bedel, President, Bedel Financial Consulting, in Indianapolis, explains the relatively recent concept of Socially Responsible Investing, or SRI. The goal of SRI is to invest in companies that make a positive difference in the environment, their communities, and the general economic well-being of the world. SRI differs from traditional investing since investors specifically choose companies which strive for more than just a profit. These investors still expect a return on their investments, but they also are looking for a positive return for the global community.
Indiana has recently passed legislation to create a special corporation status for such companies. These Benefit Corporations are given the charge to think about the overall positive impact of the business when making decisions, instead of just looking at the profit margin. There are currently thirty states with similar legislation.
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When Hannah Davis traveled to China to teach English, she noticed how Chinese workers and farmers were often sporting olive green army-style shoes. Those shoes served as her inspiration to create her own social enterprise, Bangs Shoes.