A study of 65 of the country's largest philanthropic foundations has found that just 5% invest their assets in something called impact investing, the Wall Street Journal reports.
That's worth an estimated $1.1 trillion, according to a press release.
"There is massive potential here just given the scale of capital," says one of the study's authors.
"If there's any pool of capital that is best suited for impact investing, it would be this pool of capital along with family office money."
The study, conducted by Capricorn Investment Group and Bridgespan Social Impact, also found that 92% of the foundations surveyed are active members of impact investing groups, such as the Global Impact Investing Network and Mission Investors Exchange.
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Textbooks for Change, a London-based social enterprise that has obtained the B Corporation seal for positive social and environmental impact, is seeking investors that would be helping the company expand.